Before and After: Income Property

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Before
We recently worked with a client who wanted to sell his investment property and appeal to a vast market of potential home buyers. He knew when he bought the home that he wanted to sell it as an investment, and now was the time. To make the most return on his investment, he asked that Gail Barley Interiors come in and spruce up his home. This included new light fixtures, carpeting, and paint, but the most important detail was the curb appeal.  A key element of his investment was repainting the exterior of his home.
The Predictable Choice
While the contractor worked on creating more traditional columns on the front of the house, we went to work selecting 3 palettes for our client to chose from. The first was what we would term “The Predictable Choice”. We’ve all seen these homes - beige exteriors, with brown trim, and a burgundy door. While not a poor choice - it looks good on a wide range of homes - this option felt too ordinary and we feared it would blend into the other homes on the market, lacking that extra something to make it  stand out. 
The Transitional Choice
Our second choice we termed “The Transitional Choice”. With a soft green body color, cream accents, and a deep brown door, this palette still felt traditional, but blended into the house’s  modern architecture. However, it still didn't have the wow factor that would really make it memorable. Our homeowner’s final decision was to go with what we dubbed “The Bold Choice”.
The Bold Choice
Like “the Predictable Choice”, we worked to create harmony with his brown windows by supplying a rich brown color for the trim. Instead of a neutral beige, we chose a more sandy color. Finally, for our door we chose a vivid red-orange, sure to make a memorable first impression, called Hearty Orange. 
Final Sketch
This pulled the eye  to the welcoming front entrance and gave our client a fun touch of color. Still in the traditional color scheme, this palette had a little more personality and appealed to a wide demographic while still standing apart from the crowd. A couple of new outdoor lights and a little landscaping and this home was ready to list!


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